Mattifying Matizador Power Plastia — Hairtrix | 300ml

Are you a professional or enthusiast of hair straightening, regularly working with blonde, bleached, highlighted, or gray hair? You're likely familiar with this dreaded problem: after a Brazilian, Indian, tannin straightening, or enzymotherapy treatment, blonde hair tends to turn yellow or orange, losing all its vibrancy. Hairtrix's Mattifying Matizador Power Plastia is the professional solution specifically designed to eliminate this issue and give your clients a smooth, shiny, and impeccably blonde result.

What exactly is a mattifier for straightening?

A mattifier is an additive that is mixed directly into the straightening product before application. Thanks to its neutralizing purple pigments, it counteracts undesirable warm tones—yellow and orange—that often appear on blonde or bleached hair after a straightening treatment. The result: a cooler, more even shade, and spectacular shine that reveals the full brilliance of a vibrant platinum blonde.

Compatible with all straightening treatments

One of the great advantages of Hairtrix Matizador is its versatility. It is compatible with all types of professional straightening treatments:

• Keratin Brazilian straightening
• Indian straightening
• Tannin straightening
• Enzymotherapy / Power Plastia
• Tahitian straightening
• Hair BTX

It integrates simply into step 2 of the straightening protocol, without altering the texture or effectiveness of the straightening treatment.

Key benefits of Hairtrix Mattifier

• Instantly neutralizes undesirable yellow and orange tones during straightening
• Achieves vibrant platinum shades and luminous cool blondes
• Preserves the natural shine of blonde, gray, or bleached hair
• Guarantees a cooler, more even, and more professional result
• Compatible with all professional straightening and hair treatments
• Prevents undesirable color variations after the straightening treatment
• Also provides increased shine and extra softness
• 300ml size: generous for regular professional use

For what hair type?

• Natural or color-treated blonde hair
• Bleached or highlighted hair
• Gray or white hair
• Sensitized blonde hair desiring straightening without color alteration

⚠️ This product is not recommended for dark hair — it is exclusively for light, blonde, gray, or bleached hair.

How to use — How to integrate the mattifier into your straightening protocol?

1. Prepare the usual dose of straightening product in a bowl
2. In step 2 of the straightening process, add a quantity of mattifier representing approximately 10% of the total dose of straightening product (e.g., for 100g of straightening product, add 10g of mattifier)
3. Mix well until a perfectly homogeneous consistency is obtained
4. Apply the mixture to the hair strand by strand, according to the usual protocol of the straightening product used
5. Leave on and rinse according to the instructions of the associated straightening product

💡 The amount of mattifier can be adjusted according to the desired intensity of neutralization. The more you add, the cooler and more platinum the shade will be. Start with 10% and adjust according to the test strand result.

💡 For blonde or bleached hair during a Hairtrix Power Plastia enzymotherapy, add approximately 40% mattifier to the anti-volume treatment dose.

❓ FAQ — Frequently Asked Questions

At what point in the straightening protocol should the mattifier be added? The mattifier is added directly into the bowl of straightening product in step 2 of the protocol, before application to the hair. Simply mix it with the straightening product until a homogeneous consistency is obtained.

How much mattifier should be added to the straightening product? As a general rule, about 10% mattifier is added relative to the total amount of straightening product. The dose can be increased depending on the desired neutralization intensity and the nature of the hair. A strand test is always recommended.

Does the mattifier alter the effectiveness of the straightening? No, the mattifier only acts on the hair's shade. It does not alter the straightening formula or its results in terms of straightening, shine, or duration.

Is this mattifier compatible with classic Brazilian straightening? Yes, it is compatible with all professional straightening treatments: Brazilian, Indian, tannin, Tahitian, enzymotherapy, and hair BTX.

Can the mattifier be used alone, without straightening? No, this product is designed as an additive to be mixed with a straightening treatment. It is not to be used alone.

Is this product suitable for dark hair? No, the mattifier is exclusively for blonde, bleached, highlighted, or gray hair. Its use on dark hair would not provide any visible benefit and could undesirably alter the shade.